Much Better than Most Reviews State

Ive only used the app for birthday e-cards, but they have over 400 cards to choose from. It is certain that one can find several (or, more likely, dozens) that one likes -- no matter what ones taste or recipient. [Per one reviewers comment about blurry images, I have absolutely no problem seeing the images clearly on my iPhone.]

It is a paid app (though it may offer some free options I dont see as a subscriber). My automatically renewing subscription did go from what I recall as $12 last year to $18 this year. But I consider that added motivation to get out all the birthday (and other) cards I should send. If I do that, the subscription price is well worth it.

Finally, it would be helpful if Hallmark could enable access to ones in-phone Contact List through the app. Many other apps enable such searchable (or automatically filled in) access if given user permission so the technology should be well within the reach of a company like Hallmark. It doesnt take long to search Contacts and then cut and paste in addresses, but it makes Hallmark look like a tech dinosaur in that area.

Dan_68 about Hallmark eCards, v1.4.1